---
title: Blog Grow Poland | Helena Markowska-Fulara
description: "<div class=\"author__role\">\n  Copywriter \n</div> \n<p>Creates, puts into words, edits, and translates content. Likes accurate wording and commas in the right place.</p> \n<a href=\"https://www.linkedin.com/in/helena-markowska-fulara-2727b622a\" target=\"_blank\" rel=\"noopener\"><img src=\"https://www.growinternational.eu/hubfs/Grow%20Site/linkedin-color.png\" width=\"25\" height=\"25\" alt=\"Helena Markowska-Fulara LinkedIn\"></a>"
image: https://www.growpoland.pl/hubfs/BLOG-1024x536%20(1).png
---

# Grow International Blog

[![grow-logo-white-transparent](https://www.growpoland.pl/hubfs/grow-logo-white-transparent.png) ![grow\_logo](https://www.growpoland.pl/hubfs/grow_logo.png)](https://www.growpoland.pl/?hsLang=en) [DEMO HubSpot](https://www.growinternational.eu/demo-hubspot?hsLang=en) [DEMO](https://www.growinternational.eu/demo-hubspot?hsLang=en)

- [HubSpot](https://www.growpoland.pl/en/hubspot) 
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    - [Discover HubSpot's Possibilities](https://www.growpoland.pl/en/hubspot/discover-the-possibilities-of-hubspot) 
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          - [HubSpot Content Hub](https://www.growpoland.pl/en/hubspot/hubspot-content-hub)
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          - [Website on HubSpot](https://www.growpoland.pl/en/hubspot/website-on-hubspot)
          - [UI/UX Design for HubSpot](https://www.growpoland.pl/en/hubspot/ui-ux)
          - [Migration to the HubSpot](https://www.growpoland.pl/en/hubspot/migration)
          - [SEO & AEO in HubSpot](https://www.growpoland.pl/en/hubspot/hubspot-web-development/hubspot-seo-aeo)
    - [HubSpot White Label Partner Agency](https://www.growpoland.pl/en/hubspot/white-label)
    - [HubSpot for Your Business](https://www.growpoland.pl/en/hubspot/hubspot-for-your-business) 
          - [HubSpot for Travel Agencies](https://www.growpoland.pl/en/hubspot/hubspot-for-your-business/hubspot-for-travel-agency)
          - [HubSpot for Manufacturing](https://www.growpoland.pl/en/hubspot/hubspot-for-your-business/hubspot-for-manufacturing)
          - [HubSpot for Hotels](https://www.growpoland.pl/en/hubspot/hubspot-for-your-business/hubspot-for-hotels)
    - Tools 
          - [Website Grader](https://www.growpoland.pl/en/website-grader)
          - [Calculator ROI](https://www.growpoland.pl/en/calculator-roi)
    - [Grow in HubSpot Marketplace](https://www.growpoland.pl/en/hubspot/marketplace/)
- [Eloqua](https://www.growpoland.pl/en/eloqua)
- [Marketing](https://www.growpoland.pl/en/marketing) 
    - [Discover digital marketing](https://www.growpoland.pl/en/marketing/discover-digital-marketing)
    - [Digital strategy & consulting](https://www.growpoland.pl/en/marketing/digital-strategy-and-consulting)
    - [Social media](https://www.growpoland.pl/en/marketing/social-media-marketing)
    - [Branding & Identity](https://www.growpoland.pl/en/marketing/branding-and-identity)
    - [Content marketing](https://www.growpoland.pl/en/marketing/content-marketing)
    - [Copywriting](https://www.growpoland.pl/en/marketing/copywriting)
    - [Martech](https://www.growpoland.pl/en/martech)
    - [Marketing for Manufacturing](https://www.growpoland.pl/en/marketing/marketing-for-manufacturing)
- Knowledge Base 
    - [Blog](https://www.growpoland.pl/en/blog)
    - [CRM](https://www.growpoland.pl/en/knowledge/crm)
    - [HubSpot](https://www.growpoland.pl/en/knowledge/hubspot)
    - [Social Media Marketing](https://www.growpoland.pl/en/knowledge/smm)
    - [Marketing Automation](https://www.growpoland.pl/en/knowledge/marketing-automation)
    - [Content Marketing](https://www.growpoland.pl/en/knowledge/content-marketing)
    - [Lead Generation](https://www.growpoland.pl/en/knowledge/lead-generation)
- About 
    - [Team](https://www.growpoland.pl/en/team)
    - [Portfolio](https://www.growpoland.pl/en/portfolio) 
          - [Dalmec Success Story](https://www.growpoland.pl/en/portfolio/dalmec)

Contact

[PL](https://www.growpoland.pl/blog/all)

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## Effective marketing and sales in the digital world

🡫

Wybierz kategorię

- [HubSpot (51)](https://www.growpoland.pl/en/blog/tag/hubspot)
- [CRM (38)](https://www.growpoland.pl/en/blog/tag/crm)
- [B2B Marketing (21)](https://www.growpoland.pl/en/blog/tag/b2b-marketing)
- [Marketing Automation (18)](https://www.growpoland.pl/en/blog/tag/marketing-automation)
- [AI (17)](https://www.growpoland.pl/en/blog/tag/ai)
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<https://www.growpoland.pl/en/blog/how-to-create-a-chatbot-with-hubspot>

Customer Success HubSpot HubSpot CMS AI

Max Vorozhtsov

Czas lektury: 8 min

## [How to create a chatbot with HubSpot?](https://www.growpoland.pl/en/blog/how-to-create-a-chatbot-with-hubspot)

High-quality customer service is a magnet that attracts and retains clients. At the same time, customers increasingly expect immediate and precise answers to their questions. With the advancement...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-to-create-a-chatbot-with-hubspot) 

Najnowszy post

<https://www.growpoland.pl/en/blog/return-on-investment-in-hubspot-how-to-use-the-roi-calculator>

HubSpot CMS CRM Implementation

Max Vorozhtsov

Czas lektury: 6 min

## [Return on Investment in HubSpot: How to Use the ROI Calculator?](https://www.growpoland.pl/en/blog/return-on-investment-in-hubspot-how-to-use-the-roi-calculator)

**HubSpot CRM is known for its comprehensive tools that streamline marketing, sales, and customer service processes. In the business world, however, numbers matter more than opinions. It's...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/return-on-investment-in-hubspot-how-to-use-the-roi-calculator) 

Najnowszy post

<https://www.growpoland.pl/en/blog/8-tasks-that-the-grow-team-uses-hubspot-marketing-for>

B2B Marketing Content Marketing HubSpot

Helena Markowska-Fulara

Czas lektury: 13 min

## [8 tasks that the Grow team uses HubSpot Marketing+ for](https://www.growpoland.pl/en/blog/8-tasks-that-the-grow-team-uses-hubspot-marketing-for)

HubSpot is a CRM loved by marketers. You may have heard this opinion and wondered if it's justified. Will your marketers love HubSpot? And most importantly, will they benefit from its...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/8-tasks-that-the-grow-team-uses-hubspot-marketing-for) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-to-create-a-blog-post-with-hubspot-ai>

Content Marketing HubSpot AI

Helena Markowska-Fulara

Czas lektury: 14 min

## [10+ Tasks of a Content Marketer in Which HubSpot AI Helps](https://www.growpoland.pl/en/blog/how-to-create-a-blog-post-with-hubspot-ai)

Revolutionary, or even dangerous technology, or just a marketing gimmick? The fatigue surrounding the topic of AI has likely led some to question its true potential. Meanwhile, tools based on...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-to-create-a-blog-post-with-hubspot-ai) 

Najnowszy post

<https://www.growpoland.pl/en/blog/changes-in-the-linkedin-algorithm-5-things-you-should-know>

B2B Marketing Social selling

Helena Markowska-Fulara

Czas lektury: 5 min

## [Changes in the LinkedIn Algorithm: 5 Things You Should Know](https://www.growpoland.pl/en/blog/changes-in-the-linkedin-algorithm-5-things-you-should-know)

**If you're building a company or personal brand on LinkedIn, you've probably heard about its algorithm, which can determine the success of your posts. Not only do we know little about it, but there...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/changes-in-the-linkedin-algorithm-5-things-you-should-know) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-to-smartly-use-the-linkedin-algorithm-in-b2b-marketing>

B2B Marketing Social selling

Helena Markowska-Fulara

Czas lektury: 12 min

## [How to smartly use the LinkedIn algorithm in B2B marketing?](https://www.growpoland.pl/en/blog/how-to-smartly-use-the-linkedin-algorithm-in-b2b-marketing)

Social media is an invaluable platform for connecting and building relationships with potential B2B clients. However, not every contact in our network will see everything we publish on LinkedIn in...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-to-smartly-use-the-linkedin-algorithm-in-b2b-marketing) 

Najnowszy post

<https://www.growpoland.pl/en/blog/chatgpt-from-the-perspective-of-a-copywriter>

Content Marketing AI

Helena Markowska-Fulara

Czas lektury: 9 min

## [The Role of AI in Content Creation: Copywriter's Point of View](https://www.growpoland.pl/en/blog/chatgpt-from-the-perspective-of-a-copywriter)

**The use of artificial intelligence in marketing has gained popularity in recent years, but pioneering attempts to use AI can be traced back several decades. Data analysis, automation,...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/chatgpt-from-the-perspective-of-a-copywriter) 

Najnowszy post

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