---
title: Blog Grow Poland
description: Blog about marketing automation using the HubSpot and Oracle Marketing Cloud (Eloqua)
image: https://www.growpoland.pl/hubfs/BLOG-1024x536%20(1).png
---

# Grow International Blog

[![grow-logo-white-transparent](https://www.growpoland.pl/hubfs/grow-logo-white-transparent.png) ![grow\_logo](https://www.growpoland.pl/hubfs/grow_logo.png)](https://www.growpoland.pl/?hsLang=en) [DEMO HubSpot](https://www.growinternational.eu/demo-hubspot?hsLang=en) [DEMO](https://www.growinternational.eu/demo-hubspot?hsLang=en)

- [HubSpot](https://www.growpoland.pl/en/hubspot) 
    - [HubSpot Solutions Partner](https://www.growpoland.pl/en/hubspot/hubspot-partner)
    - [Discover HubSpot's Possibilities](https://www.growpoland.pl/en/hubspot/discover-the-possibilities-of-hubspot) 
          - [HubSpot Sales Hub](https://www.growpoland.pl/en/hubspot/hubspot-sales-hub)
          - [HubSpot Marketing Hub](https://www.growpoland.pl/en/hubspot/hubspot-marketing-hub)
          - [HubSpot Service Hub](https://www.growpoland.pl/en/hubspot/hubspot-serivce-hub)
          - [HubSpot Content Hub](https://www.growpoland.pl/en/hubspot/hubspot-content-hub)
          - [HubSpot Operations Hub](https://www.growpoland.pl/en/hubspot/hubspot-operations-hub)
          - [HubSpot Commerce Hub](https://www.growpoland.pl/en/hubspot/hubspot-commerce-hub)
    - [HubSpot Implementation](https://www.growpoland.pl/en/hubspot/implementation)
    - [HubSpot Adaptation](https://www.growpoland.pl/en/hubspot/adaptation)
    - [HubSpot Web Development](https://www.growpoland.pl/en/hubspot/hubspot-web-development) 
          - [Website on HubSpot](https://www.growpoland.pl/en/hubspot/website-on-hubspot)
          - [UI/UX Design for HubSpot](https://www.growpoland.pl/en/hubspot/ui-ux)
          - [Migration to the HubSpot](https://www.growpoland.pl/en/hubspot/migration)
          - [SEO & AEO in HubSpot](https://www.growpoland.pl/en/hubspot/hubspot-web-development/hubspot-seo-aeo)
    - [HubSpot White Label Partner Agency](https://www.growpoland.pl/en/hubspot/white-label)
    - [HubSpot for Your Business](https://www.growpoland.pl/en/hubspot/hubspot-for-your-business) 
          - [HubSpot for Travel Agencies](https://www.growpoland.pl/en/hubspot/hubspot-for-your-business/hubspot-for-travel-agency)
          - [HubSpot for Manufacturing](https://www.growpoland.pl/en/hubspot/hubspot-for-your-business/hubspot-for-manufacturing)
          - [HubSpot for Hotels](https://www.growpoland.pl/en/hubspot/hubspot-for-your-business/hubspot-for-hotels)
    - Tools 
          - [Website Grader](https://www.growpoland.pl/en/website-grader)
          - [Calculator ROI](https://www.growpoland.pl/en/calculator-roi)
    - [Grow in HubSpot Marketplace](https://www.growpoland.pl/en/hubspot/marketplace/)
- [Eloqua](https://www.growpoland.pl/en/eloqua)
- [Marketing](https://www.growpoland.pl/en/marketing) 
    - [Discover digital marketing](https://www.growpoland.pl/en/marketing/discover-digital-marketing)
    - [Digital strategy & consulting](https://www.growpoland.pl/en/marketing/digital-strategy-and-consulting)
    - [Social media](https://www.growpoland.pl/en/marketing/social-media-marketing)
    - [Branding & Identity](https://www.growpoland.pl/en/marketing/branding-and-identity)
    - [Content marketing](https://www.growpoland.pl/en/marketing/content-marketing)
    - [Copywriting](https://www.growpoland.pl/en/marketing/copywriting)
    - [Martech](https://www.growpoland.pl/en/martech)
    - [Marketing for Manufacturing](https://www.growpoland.pl/en/marketing/marketing-for-manufacturing)
- Knowledge Base 
    - [Blog](https://www.growpoland.pl/en/blog)
    - [CRM](https://www.growpoland.pl/en/knowledge/crm)
    - [HubSpot](https://www.growpoland.pl/en/knowledge/hubspot)
    - [Social Media Marketing](https://www.growpoland.pl/en/knowledge/smm)
    - [Marketing Automation](https://www.growpoland.pl/en/knowledge/marketing-automation)
    - [Content Marketing](https://www.growpoland.pl/en/knowledge/content-marketing)
    - [Lead Generation](https://www.growpoland.pl/en/knowledge/lead-generation)
- About 
    - [Team](https://www.growpoland.pl/en/team)
    - [Portfolio](https://www.growpoland.pl/en/portfolio) 
          - [Dalmec Success Story](https://www.growpoland.pl/en/portfolio/dalmec)

Contact

[PL](https://www.growpoland.pl/blog/all)

[![HERO\_SOCIAL\_linkedin](https://www.growpoland.pl/hubfs/HERO_SOCIAL_linkedin.svg)](https://pl.linkedin.com/company/grow-poland) [![HERO\_SOCIAL\_facebook](https://www.growpoland.pl/hubfs/HERO_SOCIAL_facebook.svg)](https://pl-pl.facebook.com/growpoland/) [![HERO\_SOCIAL\_twitter](https://www.growpoland.pl/hubfs/HERO_SOCIAL_twitter.svg)](https://twitter.com/growpoland)

## Effective marketing and sales in the digital world

🡫

Wybierz kategorię

- [HubSpot (51)](https://www.growpoland.pl/en/blog/tag/hubspot)
- [CRM (38)](https://www.growpoland.pl/en/blog/tag/crm)
- [B2B Marketing (21)](https://www.growpoland.pl/en/blog/tag/b2b-marketing)
- [Marketing Automation (18)](https://www.growpoland.pl/en/blog/tag/marketing-automation)
- [AI (17)](https://www.growpoland.pl/en/blog/tag/ai)
- [Content Marketing (15)](https://www.growpoland.pl/en/blog/tag/content-marketing)
- [Strategy (14)](https://www.growpoland.pl/en/blog/tag/strategy)
- [HubSpot CMS (13)](https://www.growpoland.pl/en/blog/tag/hubspot-cms)
- [Digital Selling (8)](https://www.growpoland.pl/en/blog/tag/digital-selling)
- [Social selling (8)](https://www.growpoland.pl/en/blog/tag/social-selling)
- [Oracle Eloqua (7)](https://www.growpoland.pl/en/blog/tag/oracle-eloqua)
- [Implementation (6)](https://www.growpoland.pl/en/blog/tag/implementation)
- [WebDevelopment (6)](https://www.growpoland.pl/en/blog/tag/webdevelopment)
- [Inbound Marketing (5)](https://www.growpoland.pl/en/blog/tag/inbound-marketing)
- [Lead Generation (4)](https://www.growpoland.pl/en/blog/tag/lead-generation)
- [LinkedIn (4)](https://www.growpoland.pl/en/blog/tag/linkedin)
- [Customer Experience (2)](https://www.growpoland.pl/en/blog/tag/customer-experience)
- [Customer Success (2)](https://www.growpoland.pl/en/blog/tag/customer-success)
- [Martech (2)](https://www.growpoland.pl/en/blog/tag/martech)
- [Sales (2)](https://www.growpoland.pl/en/blog/tag/sales)
- [Security (2)](https://www.growpoland.pl/en/blog/tag/security)
- [Social Media (2)](https://www.growpoland.pl/en/blog/tag/social-media)
- [Digital marketing (1)](https://www.growpoland.pl/en/blog/tag/digital-marketing)
- [Email Marketing (1)](https://www.growpoland.pl/en/blog/tag/email-marketing)
- [Instagram (1)](https://www.growpoland.pl/en/blog/tag/instagram)

<https://www.growpoland.pl/en/blog/cms-hub-or-content-hub>

HubSpot HubSpot CMS AI

Max Vorozhtsov

Czas lektury: 15 min

## [Two Years Later, People Still Confuse CMS Hub and Content Hub. Let's Fix That.](https://www.growpoland.pl/en/blog/cms-hub-or-content-hub)

In this article

1. [Why did HubSpot make this change in the first place?](https://www.growpoland.pl/en/blog/all#why-hubspot-made-this-change)
2. [CMS Hub vs. Content Hub: what's the same, what's different](https://www.growpoland.pl/en/blog/all#cms-hub-vs-content-hub) 
     1. [What stayed exactly the same](https://www.growpoland.pl/en/blog/all#what-stayed-the-same)
     2. [What moved in from Marketing Hub](https://www.growpoland.pl/en/blog/all#what-moved-from-marketing-hub)
     3. [What's...](https://www.growpoland.pl/en/blog/all#what-is-genuinely-new)

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/cms-hub-or-content-hub) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-to-implement-ai-with-node-js>

WebDevelopment AI

Max Vorozhtsov

Czas lektury: 15 min

## [How to implement AI with Node.js? The advantage of JavaScript over Python in the world of LLM](https://www.growpoland.pl/en/blog/how-to-implement-ai-with-node-js)

In the world of AI, especially in the context of LLM (large languages models), Python has dominated as the programming language of choice for many years. Many courses, tutorials, and code examples...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-to-implement-ai-with-node-js) 

Najnowszy post

<https://www.growpoland.pl/en/blog/hubspot-spotlight-fall-2025-how-artificial-intelligence-is-transforming-marketing-sales-and-data.-a-guide-to-the-new-era-of-smart-crm-and-ai-agents>

HubSpot CRM AI

Adam Malachowski

Czas lektury: 12 min

## [HubSpot Spotlight Fall 2025: How Artificial Intelligence Is Transforming Marketing, Sales, and Data. A Guide to the New Era of Smart CRM and AI Agents](https://www.growpoland.pl/en/blog/hubspot-spotlight-fall-2025-how-artificial-intelligence-is-transforming-marketing-sales-and-data.-a-guide-to-the-new-era-of-smart-crm-and-ai-agents)

HubSpot once again sets the direction for the entire industry - becoming the **first CRM fully integrated with ChatGPT and Claude**. The **Fall 2025 Spotlight Update** is more than just a collection of new...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/hubspot-spotlight-fall-2025-how-artificial-intelligence-is-transforming-marketing-sales-and-data.-a-guide-to-the-new-era-of-smart-crm-and-ai-agents) 

Najnowszy post

<https://www.growpoland.pl/en/blog/what-leaders-should-know-about-ai-algorithms-and-statistics>

AI

Adam Malachowski

Czas lektury: 7 min

## [What Business Leaders Should Know About AI, Algorithms, and Statistics?](https://www.growpoland.pl/en/blog/what-leaders-should-know-about-ai-algorithms-and-statistics)

Artificial intelligence has moved beyond being a technological niche. Today, it directly impacts financial performance, competitiveness, and innovation. Increasingly, executive boards must decide...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/what-leaders-should-know-about-ai-algorithms-and-statistics) 

Najnowszy post

<https://www.growpoland.pl/en/blog/what-is-hubspot-loop-marketing>

HubSpot AI Digital marketing

Piotr Przytula

Czas lektury: 9 min

## [From Funnel to Loop: What is HubSpot Loop Marketing?](https://www.growpoland.pl/en/blog/what-is-hubspot-loop-marketing)

The traditional marketing funnel as a marketing and sales concept is no longer effective in practice. Buying journeys are becoming increasingly fragmented, and the number of clicks is systematically...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/what-is-hubspot-loop-marketing) 

Najnowszy post

<https://www.growpoland.pl/en/blog/llm-optimization-how-to-ensure-brand-visibility-in-the-age-of-artificial-intelligence>

Content Marketing AI

Piotr Przytula

Czas lektury: 3 min

## [LLM Optimization: How to Ensure Brand Visibility in the Age of Artificial Intelligence](https://www.growpoland.pl/en/blog/llm-optimization-how-to-ensure-brand-visibility-in-the-age-of-artificial-intelligence)

Not long ago, we were competing for the top spot on Google. Today, more and more often, we ask our questions to ChatGPT, Bing Copilot, or Claude. Large Language Models (LLMs) are becoming a new...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/llm-optimization-how-to-ensure-brand-visibility-in-the-age-of-artificial-intelligence) 

Najnowszy post

<https://www.growpoland.pl/en/blog/claude-and-hubspot-integration-what-it-offers-and-how-to-implement-it-step-by-step-guide>

HubSpot CRM AI

Piotr Przytula

Czas lektury: 3 min

## [Claude + HubSpot Integration: What It Offers and How to Implement It – Step-by-Step Guide](https://www.growpoland.pl/en/blog/claude-and-hubspot-integration-what-it-offers-and-how-to-implement-it-step-by-step-guide)

Can Claude work with HubSpot? Yes – and it can greatly benefit your marketing, sales, and customer success efforts. Discover how this new connector allows you to combine the power of AI with the...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/claude-and-hubspot-integration-what-it-offers-and-how-to-implement-it-step-by-step-guide) 

Najnowszy post

<https://www.growpoland.pl/en/blog/why-percent-of-your-customers-arent-buying-yet>

B2B Marketing

Piotr Przytula

Czas lektury: 6 min

## [Why 95% of Your Customers Aren’t Buying Yet (And Why That’s Great News)](https://www.growpoland.pl/en/blog/why-percent-of-your-customers-arent-buying-yet)

You’ve got high-converting sales content, a well-structured funnel, and precisely targeted campaigns—yet your sales are flat. The issue may not lie in your tools, but in your focus. Most companies...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/why-percent-of-your-customers-arent-buying-yet) 

Najnowszy post

<https://www.growpoland.pl/en/blog/hacking-the-linkedin-algorithm>

LinkedIn Social selling Social Media

Piotr Przytula

Czas lektury: 13 min

## [Hacking the LinkedIn Algorithm: Your B2B Strategy for 2025](https://www.growpoland.pl/en/blog/hacking-the-linkedin-algorithm)

You’re scrolling LinkedIn—not through random posts, but through stories that educate, inspire, build connection, and open doors to new business opportunities. This is exactly what today’s algorithms...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/hacking-the-linkedin-algorithm) 

Najnowszy post

<https://www.growpoland.pl/en/blog/the-day-google-changed-how-we-think-about-instagram>

B2B Marketing Social Media Instagram

Piotr Przytula

Czas lektury: 5 min

## [July 10, 2025: The Day Google Changed How We Think About Instagram](https://www.growpoland.pl/en/blog/the-day-google-changed-how-we-think-about-instagram)

Something happened on July 10, 2025, that may change the way companies think about Instagram. On that day, **Google officially started indexing Instagram content**—meaning your **posts, reels, carousels,...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/the-day-google-changed-how-we-think-about-instagram) 

Najnowszy post

<https://www.growpoland.pl/en/blog/buyer-journey-and-customer-journey-how-to-design-a-journey-in-more-than-one-direction>

B2B Marketing Content Marketing Customer Experience

Piotr Przytula

Czas lektury: 7 min

## [Buyer Journey and Customer Journey – how to Design a Journey in More Than One Direction?](https://www.growpoland.pl/en/blog/buyer-journey-and-customer-journey-how-to-design-a-journey-in-more-than-one-direction)

Summer is a time of slowdown for many companies, but also a moment for reflection. As customers pack their suitcases and drift away from everyday concerns, brands can gain something more valuable...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/buyer-journey-and-customer-journey-how-to-design-a-journey-in-more-than-one-direction) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-can-ai-support-the-creation-of-effective-content>

B2B Marketing Content Marketing Martech AI

Adam Malachowski

Czas lektury: 8 min

## [How Can AI Support the Creation of Effective Content?](https://www.growpoland.pl/en/blog/how-can-ai-support-the-creation-of-effective-content)

Artificial intelligence is already changing the way B2B companies approach marketing and sales content creation. Time savings are just the beginning. The real revolution begins when AI is fueled with...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-can-ai-support-the-creation-of-effective-content) 

Najnowszy post

<https://www.growpoland.pl/en/blog/hubspot-and-chatgpt-join-forces-a-game-changing-integration-for-crm-and-deep-customer-insights>

HubSpot CRM AI

Adam Malachowski

Czas lektury: 5 min

## [HubSpot and ChatGPT Join Forces: A Game-Changing Integration for CRM and Deep Customer Insights](https://www.growpoland.pl/en/blog/hubspot-and-chatgpt-join-forces-a-game-changing-integration-for-crm-and-deep-customer-insights)

## **Over 250,000 companies worldwide trust HubSpot as their primary source of customer insight. Now, thanks to a pioneering integration with ChatGPT, they can leverage that knowledge in an entirely new...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/hubspot-and-chatgpt-join-forces-a-game-changing-integration-for-crm-and-deep-customer-insights) 

Najnowszy post

<https://www.growpoland.pl/en/blog/content-that-works-how-to-write-for-ai-and-for-humans>

B2B Marketing Content Marketing AI

Piotr Przytula

Czas lektury: 6 min

## [Content That Works: How to Write for AI – and for... Humans](https://www.growpoland.pl/en/blog/content-that-works-how-to-write-for-ai-and-for-humans)

You're creating high-quality articles. Publishing case studies, blog posts, and sharing insights on LinkedIn. You’re an expert in your field and you’re giving real value. But… nothing happens. No...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/content-that-works-how-to-write-for-ai-and-for-humans) 

Najnowszy post

<https://www.growpoland.pl/en/blog/who-should-not-implement-a-crm-marketing-automation-or-hubspot>

HubSpot CRM

Adam Malachowski

Czas lektury: 4 min

## [Who Should (Still) NOT Implement a CRM, Marketing Automation, or the Full HubSpot Growth Platform](https://www.growpoland.pl/en/blog/who-should-not-implement-a-crm-marketing-automation-or-hubspot)

**Implementing modern tools like a CRM, marketing automation, or the full HubSpot Growth Platform is a serious investment in business growth. However, not every organization is ready for it. From my...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/who-should-not-implement-a-crm-marketing-automation-or-hubspot) 

Najnowszy post

<https://www.growpoland.pl/en/blog/crm-for-e-commerce-how-to-turn-your-online-store-into-a-smoothly-running-business>

CRM Digital Selling

Adam Malachowski

Czas lektury: 8 min

## [CRM for e-Commerce – How to Turn Your Online Store into a Smoothly Running Business?](https://www.growpoland.pl/en/blog/crm-for-e-commerce-how-to-turn-your-online-store-into-a-smoothly-running-business)

It doesn’t matter whether you’re a beginner entrepreneur or a seasoned online sales expert. A good CRM can give you a range of invaluable insights that, when used properly, can be turned into real...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/crm-for-e-commerce-how-to-turn-your-online-store-into-a-smoothly-running-business) 

Najnowszy post

<https://www.growpoland.pl/en/blog/which-social-media-platforms-does-your-industrial-company-need>

B2B Marketing Content Marketing LinkedIn Social selling

Piotr Przytula

Czas lektury: 10 min

## [Which social media platforms does your industrial company need?](https://www.growpoland.pl/en/blog/which-social-media-platforms-does-your-industrial-company-need)

In the world of industrial marketing, where direct contact with the customer and expert knowledge play a key role, social media is still often an underestimated channel. Do social media have a...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/which-social-media-platforms-does-your-industrial-company-need) 

Najnowszy post

<https://www.growpoland.pl/en/blog/crm-best-practices-check-if-youre-doing-it-right>

HubSpot CRM

Adam Malachowski

Czas lektury: 10 min

## [CRM Best Practices – Check If You're Doing It Right](https://www.growpoland.pl/en/blog/crm-best-practices-check-if-youre-doing-it-right)

Implementing the best CRM system alone is not enough to build satisfying customer relationships. A CRM provides opportunities, but it is not a magic wand that changes everything instantly. Success...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/crm-best-practices-check-if-youre-doing-it-right) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-to-effectively-implement-revenue-operations>

B2B Marketing Digital Selling Implementation

Adam Malachowski

Czas lektury: 8 min

## [How to Effectively Implement Revenue Operations?](https://www.growpoland.pl/en/blog/how-to-effectively-implement-revenue-operations)

Implementing Revenue Operations (RevOps) is not just about technology; it is a fundamental shift in how an organization operates. The success of this process depends on the effective...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-to-effectively-implement-revenue-operations) 

Najnowszy post

<https://www.growpoland.pl/en/blog/organizational-culture-and-sales-crm-implementation>

CRM Digital Selling Implementation

Adam Malachowski

Czas lektury: 5 min

## [Organizational Culture and Sales: CRM Implementation](https://www.growpoland.pl/en/blog/organizational-culture-and-sales-crm-implementation)

Organizational culture is the foundation upon which every company’s activities are built. It can either be fine-tuned to meet its needs and goals or, conversely, hinder its growth. It also directly...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/organizational-culture-and-sales-crm-implementation) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-much-does-oracle-eloqua-cost>

Marketing Automation Oracle Eloqua

Adam Malachowski

Czas lektury: 6 min

## [How Much Does Oracle Eloqua Cost, and Is It Worth the Investment?](https://www.growpoland.pl/en/blog/how-much-does-oracle-eloqua-cost)

Oracle Eloqua is an advanced marketing automation platform, highly regarded by large enterprises for its rich features, flexibility, and deep integration capabilities. While its price may seem...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-much-does-oracle-eloqua-cost) 

Najnowszy post

<https://www.growpoland.pl/en/blog/5-oracle-eloqua-features-that-are-unmatched>

Marketing Automation Oracle Eloqua

Adam Malachowski

Czas lektury: 4 min

## [5 Oracle Eloqua Features That Are Unmatched](https://www.growpoland.pl/en/blog/5-oracle-eloqua-features-that-are-unmatched)

Oracle Eloqua is an enterprise-class Marketing Automation system that sets standards in effective marketing communication for large organizations. The extensive customization capabilities to meet...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/5-oracle-eloqua-features-that-are-unmatched) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-does-hubspot-help-overcome-challenges-in-the-industrial-sector>

B2B Marketing HubSpot CRM

Adam Malachowski

Czas lektury: 5 min

## [How Does HubSpot Help Overcome Challenges in the Industrial Sector?](https://www.growpoland.pl/en/blog/how-does-hubspot-help-overcome-challenges-in-the-industrial-sector)

The modern industrial sector faces numerous challenges in sales and marketing due to the specific nature of its products and the complexity of its sales processes. Well-chosen, modern...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-does-hubspot-help-overcome-challenges-in-the-industrial-sector) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-to-understand-what-your-customers-are-doing>

B2B Marketing

Piotr Przytula

Czas lektury: 9 min

## [How to Understand What Your Customers Are Doing: A Marketing Guide](https://www.growpoland.pl/en/blog/how-to-understand-what-your-customers-are-doing)

**Understanding customer behavior is the key to sales success. But how do you uncover what your customers truly need? What motivates them? What challenges do they face? We'll guide you through five...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-to-understand-what-your-customers-are-doing) 

Najnowszy post

<https://www.growpoland.pl/en/blog/who-is-oracle-eloqua-for>

Marketing Automation Oracle Eloqua

Adam Malachowski

Czas lektury: 4 min

## [Who is Oracle Eloqua for?](https://www.growpoland.pl/en/blog/who-is-oracle-eloqua-for)

Oracle Eloqua is one of the first and leading tools in the field of Marketing Automation. It is specifically designed to handle demanding and complex business needs. It is an excellent choice...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/who-is-oracle-eloqua-for) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-to-create-a-chatbot-with-hubspot>

Customer Success HubSpot HubSpot CMS AI

Max Vorozhtsov

Czas lektury: 8 min

## [How to create a chatbot with HubSpot?](https://www.growpoland.pl/en/blog/how-to-create-a-chatbot-with-hubspot)

High-quality customer service is a magnet that attracts and retains clients. At the same time, customers increasingly expect immediate and precise answers to their questions. With the advancement...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-to-create-a-chatbot-with-hubspot) 

Najnowszy post

<https://www.growpoland.pl/en/blog/return-on-investment-in-hubspot-how-to-use-the-roi-calculator>

HubSpot CMS CRM Implementation

Max Vorozhtsov

Czas lektury: 6 min

## [Return on Investment in HubSpot: How to Use the ROI Calculator?](https://www.growpoland.pl/en/blog/return-on-investment-in-hubspot-how-to-use-the-roi-calculator)

**HubSpot CRM is known for its comprehensive tools that streamline marketing, sales, and customer service processes. In the business world, however, numbers matter more than opinions. It's...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/return-on-investment-in-hubspot-how-to-use-the-roi-calculator) 

Najnowszy post

<https://www.growpoland.pl/en/blog/8-tasks-that-the-grow-team-uses-hubspot-marketing-for>

B2B Marketing Content Marketing HubSpot

Helena Markowska-Fulara

Czas lektury: 13 min

## [8 tasks that the Grow team uses HubSpot Marketing+ for](https://www.growpoland.pl/en/blog/8-tasks-that-the-grow-team-uses-hubspot-marketing-for)

HubSpot is a CRM loved by marketers. You may have heard this opinion and wondered if it's justified. Will your marketers love HubSpot? And most importantly, will they benefit from its...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/8-tasks-that-the-grow-team-uses-hubspot-marketing-for) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-to-create-a-blog-post-with-hubspot-ai>

Content Marketing HubSpot AI

Helena Markowska-Fulara

Czas lektury: 14 min

## [10+ Tasks of a Content Marketer in Which HubSpot AI Helps](https://www.growpoland.pl/en/blog/how-to-create-a-blog-post-with-hubspot-ai)

Revolutionary, or even dangerous technology, or just a marketing gimmick? The fatigue surrounding the topic of AI has likely led some to question its true potential. Meanwhile, tools based on...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-to-create-a-blog-post-with-hubspot-ai) 

Najnowszy post

<https://www.growpoland.pl/en/blog/new-service-hub>

Customer Experience Customer Success HubSpot AI

Jarosław Czyżewski

Czas lektury: 7 min

## [New Service Hub. Achieve success together with your customers!](https://www.growpoland.pl/en/blog/new-service-hub)

Studies show that the cost of acquiring a new customer can be up to 25 times higher than retaining an existing one in some industries. At the same time, customer expectations for after-sales...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/new-service-hub) 

Najnowszy post

<https://www.growpoland.pl/en/blog/hubspot-integration-with-whatsapp>

HubSpot

Jarosław Czyżewski

Czas lektury: 7 min

## [HubSpot Integration with WhatsApp: What Capabilities Does It Offer?](https://www.growpoland.pl/en/blog/hubspot-integration-with-whatsapp)

What is the most popular communication app in the world? It's WhatsApp! With over two billion active users, your clients are most likely among them. To reach them and gain an effective...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/hubspot-integration-with-whatsapp) 

Najnowszy post

<https://www.growpoland.pl/en/blog/crm-off-the-shelf-or-custom-made>

CRM Implementation

Jarosław Czyżewski

Czas lektury: 9 min

## [CRM – Off-the-Shelf or Custom-Made?](https://www.growpoland.pl/en/blog/crm-off-the-shelf-or-custom-made)

The variety of solutions in the world of CRM systems can sometimes be overwhelming. Businesses often face the dilemma: build their own CRM system or purchase a subscription to a ready-made...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/crm-off-the-shelf-or-custom-made) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-to-motivate-salespeople-to-work-using-hubspot-reports>

HubSpot CRM Digital Selling

Jarosław Czyżewski

Czas lektury: 4 min

## [How to Motivate Salespeople to Work Using HubSpot Reports?](https://www.growpoland.pl/en/blog/how-to-motivate-salespeople-to-work-using-hubspot-reports)

The right level of motivation in a sales team is essential for achieving set sales goals and gaining a competitive edge. Sales directors are increasingly turning to modern tools, including the...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-to-motivate-salespeople-to-work-using-hubspot-reports) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-to-run-a-blog-in-an-industrial-company>

B2B Marketing Content Marketing

Piotr Przytula

Czas lektury: 13 min

## [How to Run a Blog in an Industrial Company?](https://www.growpoland.pl/en/blog/how-to-run-a-blog-in-an-industrial-company)

A blog remains one of the core elements of B2B content marketing. Companies use this format to educate their audience, attract valuable traffic to their website, gain customer trust, and...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-to-run-a-blog-in-an-industrial-company) 

Najnowszy post

<https://www.growpoland.pl/en/blog/hubspot-vs-salesforce>

HubSpot CRM Digital Selling

Jarosław Czyżewski

Czas lektury: 10 min

## [HubSpot vs Salesforce](https://www.growpoland.pl/en/blog/hubspot-vs-salesforce)

Sales Hub remains a top choice for companies prioritizing high functionality, scalability, and simplicity. However, HubSpot is not the only CRM on the market. To fully understand its potential,...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/hubspot-vs-salesforce) 

Najnowszy post

<https://www.growpoland.pl/en/blog/optimize-your-website-with-hubspot-website-grader-free-tool>

HubSpot WebDevelopment HubSpot CMS

Max Vorozhtsov

Czas lektury: 8 min

## [Optimize Your Website with HubSpot Website Grader \[free tool\]](https://www.growpoland.pl/en/blog/optimize-your-website-with-hubspot-website-grader-free-tool)

Today, when the first impression can decide the success or failure of a website, it is crucial for every page to present impeccably. The quality of a website directly affects not only user...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/optimize-your-website-with-hubspot-website-grader-free-tool) 

Najnowszy post

<https://www.growpoland.pl/en/blog/what-can-a-hubspot-solution-partner-do-for-you>

HubSpot

Jarosław Czyżewski

Czas lektury: 10 min

## [What Can a HubSpot Solutions Partner Do for You?](https://www.growpoland.pl/en/blog/what-can-a-hubspot-solution-partner-do-for-you)

HubSpot stands out among CRM and Marketing Automation systems for its ease of use and short implementation time. However, using the services of a partner who can help you start using HubSpot can...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/what-can-a-hubspot-solution-partner-do-for-you) 

Najnowszy post

<https://www.growpoland.pl/en/blog/crm-and-erp-integration-an-ultimate-guide>

Martech HubSpot WebDevelopment CRM

Jarosław Czyżewski

Czas lektury: 10 min

## [CRM and ERP Integration. An Ultimate Guide](https://www.growpoland.pl/en/blog/crm-and-erp-integration-an-ultimate-guide)

Do your company use separate CRM and ERP systems? Or maybe you already have one of them and are wondering if it makes sense to implement the other? It probably won't be a surprise for you to learn...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/crm-and-erp-integration-an-ultimate-guide) 

Najnowszy post

<https://www.growpoland.pl/en/blog/hubspot-i-sales-navigator>

LinkedIn HubSpot Lead Generation Digital Selling

Jarosław Czyżewski

Czas lektury: 13 min

## [Leveraging HubSpot and Sales Navigator for Prospecting on LinkedIn](https://www.growpoland.pl/en/blog/hubspot-i-sales-navigator)

LinkedIn is a key social media platform for professional networking, especially if you're operating in the B2B model. It's not only marketers in charge of managing social media who find valuable...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/hubspot-i-sales-navigator) 

Najnowszy post

<https://www.growpoland.pl/en/blog/crm-for-real-results-hubspot-or-livespace>

HubSpot CRM

Jarosław Czyżewski

Czas lektury: 12 min

## [CRM for real results: HubSpot or Livespace?](https://www.growpoland.pl/en/blog/crm-for-real-results-hubspot-or-livespace)

The primary expectation you are entitled to have regarding the chosen CRM is its high effectiveness, functionality, and intuitiveness. In the CRM providers' market, these requirements are more than...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/crm-for-real-results-hubspot-or-livespace) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-much-does-it-cost>

CRM

Jarosław Czyżewski

Czas lektury: 6 min

## [How much does CRM cost?](https://www.growpoland.pl/en/blog/how-much-does-it-cost)

During the search for a CRM system, sooner or later, the question arises: Alright, but how much does it cost? We understand perfectly that the answer is important for you and may turn out to be...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-much-does-it-cost) 

Najnowszy post

<https://www.growpoland.pl/en/blog/jak-opublikowac-post-na-linkedin-z-hubspot>

B2B Marketing LinkedIn Social selling HubSpot

Piotr Przytula

Czas lektury: 7 min

## [How to publish a post on LinkedIn with HubSpot? Step by step](https://www.growpoland.pl/en/blog/jak-opublikowac-post-na-linkedin-z-hubspot)

LinkedIn is a crucial social platform for B2B companies. It's important to establish a presence and regularly share high-quality posts. Managing a company profile, often across multiple platforms,...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/jak-opublikowac-post-na-linkedin-z-hubspot) 

Najnowszy post

<https://www.growpoland.pl/en/blog/lead-scoring.-what-is-it-and-how-to-create-it-in-b2b>

B2B Marketing Marketing Automation Lead Generation

Jarosław Czyżewski

Czas lektury: 9 min

## [Lead scoring. What is it and how to create it in B2B?](https://www.growpoland.pl/en/blog/lead-scoring.-what-is-it-and-how-to-create-it-in-b2b)

**If you work in sales, you have probably come across the concept of lead scoring, which involves the point-based assessment of potential customers. The functionality enabling lead scoring is, for...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/lead-scoring.-what-is-it-and-how-to-create-it-in-b2b) 

Najnowszy post

<https://www.growpoland.pl/en/blog/crm-a-erp>

CRM

Jarosław Czyżewski

Czas lektury: 5 min

## [CRM and ERP: Navigating the Synergy for Business Success](https://www.growpoland.pl/en/blog/crm-a-erp)

**In the dynamic landscape of modern business, companies are constantly seeking ways to streamline operations, enhance customer relationships, and boost overall efficiency. Two indispensable tools...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/crm-a-erp) 

Najnowszy post

<https://www.growpoland.pl/en/blog/what-are-the-benefits-of-implementing-a-crm-system>

CRM

Jarosław Czyżewski

Czas lektury: 7 min

## [What are the benefits of implementing a CRM system?](https://www.growpoland.pl/en/blog/what-are-the-benefits-of-implementing-a-crm-system)

When considering the purchase of a CRM system, you are likely wondering whether the benefits outweigh the costs. How will CRM help you, simplify tasks, and directly translate into profit? The...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/what-are-the-benefits-of-implementing-a-crm-system) 

Najnowszy post

<https://www.growpoland.pl/en/blog/what-are-the-functions-of-a-crm-system>

CRM

Jarosław Czyżewski

Czas lektury: 10 min

## [What are the functions of a CRM system?](https://www.growpoland.pl/en/blog/what-are-the-functions-of-a-crm-system)

Managing customer relationships is a part of every company's strategy. However, you may be wondering what exactly a system designed for this process will do. Data management, maintaining contact...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/what-are-the-functions-of-a-crm-system) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-to-read-the-hubspot-pricing-page>

HubSpot CRM

Jarosław Czyżewski

Czas lektury: 11 min

## [The new HubSpot pricing. A simple explanatiation](https://www.growpoland.pl/en/blog/how-to-read-the-hubspot-pricing-page)

The HubSpot pricing is a key element for companies planning to implement this popular Customer Relationship Management (CRM) platform. As of March 5, 2024, a new HubSpot pricing has been...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-to-read-the-hubspot-pricing-page) 

Najnowszy post

<https://www.growpoland.pl/en/blog/crm-for-b2b-vs-crm-for-b2c-businesses>

CRM

Jarosław Czyżewski

Czas lektury: 7 min

## [Key Differences: CRM for B2B vs B2C Businesses](https://www.growpoland.pl/en/blog/crm-for-b2b-vs-crm-for-b2c-businesses)

The CRM system helps manage customer relationships in both B2C and B2B businesses. However, whether you target your services to businesses or individual customers affects the choice of key features...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/crm-for-b2b-vs-crm-for-b2c-businesses) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-to-convince-salespeople-to-use-crm>

CRM Digital Selling

Jarosław Czyżewski

Czas lektury: 10 min

## [How to convince salespeople to use CRM?](https://www.growpoland.pl/en/blog/how-to-convince-salespeople-to-use-crm)

If you are planning to implement CRM in your company or sales department, you are probably wondering what to do to ensure that sales representatives willingly embrace the new solution. Let's not...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-to-convince-salespeople-to-use-crm) 

Najnowszy post

<https://www.growpoland.pl/en/blog/enterprise-class-crm>

CRM

Jarosław Czyżewski

Czas lektury: 9 min

## [Enterprise-Class CRM. Which CRM to Choose for a Large Company](https://www.growpoland.pl/en/blog/enterprise-class-crm)

Does CRM strategy really differ based on the size of the company? Absolutely! We may have doubts about the criteria for dividing and defining when we speak of a large company or a corporation, but...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/enterprise-class-crm) 

Najnowszy post

<https://www.growpoland.pl/en/blog/crm-for-a-medium-sized-business>

CRM

Jarosław Czyżewski

Czas lektury: 8 min

## [CRM for a Medium-Sized Business. What Should It Be Like?](https://www.growpoland.pl/en/blog/crm-for-a-medium-sized-business)

What you have in mind when purchasing CRM is usually the basic monthly rate you agreed to. However, many users forget that it's not all about the cost. Equally important is the selection of...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/crm-for-a-medium-sized-business) 

Najnowszy post

<https://www.growpoland.pl/en/blog/protecting-customer-data>

Security CRM

Adam Malachowski

Czas lektury: 12 min

## [Protecting Customer Data: How CRM Systems Help Ensure GDPR Compliance](https://www.growpoland.pl/en/blog/protecting-customer-data)

As a business owner, you definitely process your customers' data. What can you do to ensure that you collect and manage them in a secure, compliant manner? Files on the merchants' computers are not...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/protecting-customer-data) 

Najnowszy post

<https://www.growpoland.pl/en/blog/hubspot-vs-monday.com>

HubSpot CRM

Jarosław Czyżewski

Czas lektury: 9 min

## [HubSpot vs monday.com: Which CRM Offers More Possibilities?](https://www.growpoland.pl/en/blog/hubspot-vs-monday.com)

HubSpot Sales Hub and monday.com sales CRM are customer relationship management (CRM) tools that users praise for their user-friendly interfaces and effective integrations, among other features....

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/hubspot-vs-monday.com) 

Najnowszy post

<https://www.growpoland.pl/en/blog/choosing-the-right-crm-for-small-businesses>

CRM

Jarosław Czyżewski

Czas lektury: 11 min

## [Choosing the Right CRM for Small Businesses: 5 Steps to Success](https://www.growpoland.pl/en/blog/choosing-the-right-crm-for-small-businesses)

Do you need just a few simple functionalities? Do you want greater control over sales, or do you see the potential for more engagement in managing the sales funnel, automations, and integrating...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/choosing-the-right-crm-for-small-businesses) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-to-convince-your-boss-to-implement-crm-5-compelling-arguments>

CRM

Jarosław Czyżewski

Czas lektury: 7 min

## [How to Convince Your Boss to Implement CRM: 5 Compelling Arguments](https://www.growpoland.pl/en/blog/how-to-convince-your-boss-to-implement-crm-5-compelling-arguments)

Are you working in sales, marketing, or customer service and tired of ineffective ways of gathering information about buyers? Do you see how much the company loses due to the lack of efficient use...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-to-convince-your-boss-to-implement-crm-5-compelling-arguments) 

Najnowszy post

<https://www.growpoland.pl/en/blog/why-crm-implementation-fails>

CRM Implementation

Adam Malachowski

Czas lektury: 6 min

## [Why CRM Implementation Fails: Common Reasons and How to Overcome Them](https://www.growpoland.pl/en/blog/why-crm-implementation-fails)

In your company, a CRM system has been introduced. It was supposed to be beautiful, with sales soaring, and workload decreasing. Perhaps you persuaded your employees or persuaded your boss to make...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/why-crm-implementation-fails) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-to-create-a-budget-for-crm-implementation>

CRM Implementation

Adam Malachowski

Czas lektury: 8 min

## [How to Create a Budget for CRM Implementation?](https://www.growpoland.pl/en/blog/how-to-create-a-budget-for-crm-implementation)

Purchasing CRM software for your company is an investment like any other. It is undoubtedly one of the profitable ones, with studies showing an impressive return on investment of $8.71 for every...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-to-create-a-budget-for-crm-implementation) 

Najnowszy post

<https://www.growpoland.pl/en/blog/starter-or-professional-which-level-of-sales-hub-to-choose>

HubSpot

Jarosław Czyżewski

Czas lektury: 8 min

## [Starter or Professional? Which level of Sales Hub to choose?](https://www.growpoland.pl/en/blog/starter-or-professional-which-level-of-sales-hub-to-choose)

**HubSpot Sales Hub is a tool that serves as a natural alternative to traditional CRM systems and sales support systems, such as SalesLoft or Outreach. One of HubSpot's principles is that it is an...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/starter-or-professional-which-level-of-sales-hub-to-choose) 

Najnowszy post

<https://www.growpoland.pl/en/blog/enhancing-sales-and-marketing-collaboration-with-crm>

CRM

Jarosław Czyżewski

Czas lektury: 7 min

## [Enhancing Sales and Marketing Collaboration with CRM](https://www.growpoland.pl/en/blog/enhancing-sales-and-marketing-collaboration-with-crm)

Although sales and marketing should have common goals – acquiring customers, closing deals, and ensuring high customer satisfaction – in practice, they often work separately, pursuing their own...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/enhancing-sales-and-marketing-collaboration-with-crm) 

Najnowszy post

<https://www.growpoland.pl/en/blog/using-workflows-in-hubspot>

HubSpot

Max Vorozhtsov

Czas lektury: 5 min

## [Using Workflows in HubSpot: Full Practical Guide for Marketing, Sales & Service](https://www.growpoland.pl/en/blog/using-workflows-in-hubspot)

Let's be honest - automating repetitive tasks is key to maximizing productivity, or at least the way not to forget some important stuff. HubSpot Workflows offer a robust solution to streamline...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/using-workflows-in-hubspot) 

Najnowszy post

<https://www.growpoland.pl/en/blog/future-of-crm-2024-trends>

CRM Strategy

Jarosław Czyżewski

Czas lektury: 5 min

## [What will the future of CRM look like? Top trends in 2024](https://www.growpoland.pl/en/blog/future-of-crm-2024-trends)

**CRM is a tool that not only revolutionizes the daily work of many businesses but also constantly evolves itself. CRM system providers are exceptionally sensitive to changing needs and expectations...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/future-of-crm-2024-trends) 

Najnowszy post

<https://www.growpoland.pl/en/blog/what-to-consider-when-choosing-crm>

CRM

Jarosław Czyżewski

Czas lektury: 6 min

## [What to Consider When Choosing CRM?](https://www.growpoland.pl/en/blog/what-to-consider-when-choosing-crm)

Growing interest among companies in CRM systems and the capabilities they offer translates into an increasingly extensive catalog of solutions and offerings from various service providers....

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/what-to-consider-when-choosing-crm) 

Najnowszy post

<https://www.growpoland.pl/en/blog/for-salespeople-only-who-in-the-company-benefits-from-crm>

CRM

Jarosław Czyżewski

Czas lektury: 6 min

## [For Salespeople only? Who in the Company Benefits from CRM](https://www.growpoland.pl/en/blog/for-salespeople-only-who-in-the-company-benefits-from-crm)

Is CRM Only for Salespeople? The assertion is clear – no! Customer Relationship Management can bring benefits to individuals across various departments and levels within a company. Based on...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/for-salespeople-only-who-in-the-company-benefits-from-crm) 

Najnowszy post

<https://www.growpoland.pl/en/blog/what-should-be-the-least-annoying-crm>

CRM

Jarosław Czyżewski

Czas lektury: 5 min

## [CRM annoys me! What should be the least annoying CRM?](https://www.growpoland.pl/en/blog/what-should-be-the-least-annoying-crm)

Do you love all the systems you use at work? If so, you're a true lucky one. Unfortunately, many companies still struggle with using either too many tools or tools that are too complicated. CRM...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/what-should-be-the-least-annoying-crm) 

Najnowszy post

<https://www.growpoland.pl/en/blog/5-signs-your-company-should-implement-crm>

CRM Strategy

Jarosław Czyżewski

Czas lektury: 6 min

## [5 Signs Your Company Should Implement CRM](https://www.growpoland.pl/en/blog/5-signs-your-company-should-implement-crm)

In today's increasingly competitive business environment, success is not solely determined by the product itself, but also by effective data management and customer relationship building....

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/5-signs-your-company-should-implement-crm) 

Najnowszy post

<https://www.growpoland.pl/en/blog/hubspot-crm-and-sales-hub-what-is-the-difference>

HubSpot

Jarosław Czyżewski

Czas lektury: 6 min

## [HubSpot CRM and Sales Hub. What is the difference?](https://www.growpoland.pl/en/blog/hubspot-crm-and-sales-hub-what-is-the-difference)

Looking for a professional CRM that will allow you to manage your database more efficiently? Or perhaps you're already at a stage where CRM is the starting point for improving sales efficiency?...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/hubspot-crm-and-sales-hub-what-is-the-difference) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-crm-is-different-from-a-simple-database>

CRM

Jarosław Czyżewski

Czas lektury: 7 min

## [CRM or Excel? How CRM is Different from a Simple Database](https://www.growpoland.pl/en/blog/how-crm-is-different-from-a-simple-database)

If you're a business owner or even remotely involved in customer-related activities, you've likely come across the term CRM. Perhaps you primarily associate it with a database where...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-crm-is-different-from-a-simple-database) 

Najnowszy post

<https://www.growpoland.pl/en/blog/implementing-a-design-system-on-hubspot>

HubSpot CMS

Max Vorozhtsov

Czas lektury: 10 min

## [Implementing a Design System on HubSpot](https://www.growpoland.pl/en/blog/implementing-a-design-system-on-hubspot)

In today's digital landscape, creating a consistent and cohesive brand experience across various digital touchpoints is crucial. One effective way to achieve this is by implementing a robust design...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/implementing-a-design-system-on-hubspot) 

Najnowszy post

<https://www.growpoland.pl/en/blog/hubspot-vs-pipedrive>

HubSpot CRM

Jarosław Czyżewski

Czas lektury: 12 min

## [HubSpot vs Pipedrive: A Comprehensive Comparison of CRM Systems](https://www.growpoland.pl/en/blog/hubspot-vs-pipedrive)

CRM, Customer Relationship Management, is a system that can significantly contribute to the growth of your sales activities by effectively managing data and interactions with customers. Once you...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/hubspot-vs-pipedrive) 

Najnowszy post

<https://www.growpoland.pl/en/blog/is-your-b2b-company-ready-for-black-friday>

B2B Marketing Sales Strategy

Piotr Przytula

Czas lektury: 7 min

## [Is Your B2B Company Ready for Black Friday?](https://www.growpoland.pl/en/blog/is-your-b2b-company-ready-for-black-friday)

In November, your email inbox gets flooded with offers prepared for Black Friday. The same happens on social media, or even with outdoor ads you pass on your way to work. You might be wondering...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/is-your-b2b-company-ready-for-black-friday) 

Najnowszy post

<https://www.growpoland.pl/en/blog/a-b-testing-in-the-hubspot-cms>

HubSpot CMS

Max Vorozhtsov

Czas lektury: 8 min

## [A/B Testing in the HubSpot: Boost Your Conversions](https://www.growpoland.pl/en/blog/a-b-testing-in-the-hubspot-cms)

Theoretical approach is good, but when we are discussing your website conversions, the practical one could be much more useful. So, who should you ask about what your customers need? Yourself? Your...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/a-b-testing-in-the-hubspot-cms) 

Najnowszy post

<https://www.growpoland.pl/en/blog/the-power-of-the-case-study-and-what-every-marketer-should-know>

B2B Marketing Content Marketing Inbound Marketing

Piotr Przytula

Czas lektury: 18 min

## [The Power of The Case Study \[Examples 2024\]](https://www.growpoland.pl/en/blog/the-power-of-the-case-study-and-what-every-marketer-should-know)

**What is a case study? What business benefits can it bring? How to prepare it? Where to start, what to keep in mind and how to do it well in order to achieve the desired results? Let us try to...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/the-power-of-the-case-study-and-what-every-marketer-should-know) 

Najnowszy post

<https://www.growpoland.pl/en/blog/can-hubspot-replace-email-marketing-tools-lets-find-out>

HubSpot Email Marketing

Jarosław Czyżewski

Czas lektury: 6 min

## [Can HubSpot Replace Email Marketing Tools? Let's Find Out!](https://www.growpoland.pl/en/blog/can-hubspot-replace-email-marketing-tools-lets-find-out)

In the digital age, email marketing has become an essential tool for businesses to reach and engage with their customers. Among the thousands of available MarTech tools, a significant portion...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/can-hubspot-replace-email-marketing-tools-lets-find-out) 

Najnowszy post

<https://www.growpoland.pl/en/blog/using-hubspot-to-create-an-effective-email-marketing-campaign>

Marketing Automation HubSpot Lead Generation

Max Vorozhtsov

Czas lektury: 6 min

## [Using HubSpot to Create an Effective Email Marketing Campaign](https://www.growpoland.pl/en/blog/using-hubspot-to-create-an-effective-email-marketing-campaign)

Email marketing is a powerful tool in any modern marketer's arsenal. It allows you to connect directly with your audience, nurture leads, and drive conversions. To make the most of your email...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/using-hubspot-to-create-an-effective-email-marketing-campaign) 

Najnowszy post

<https://www.growpoland.pl/en/blog/crm-streamlining-customer-relationships-for-business-growth>

HubSpot CRM

Jarosław Czyżewski

Czas lektury: 9 min

## [CRM: Streamlining Customer Relationships for Business Growth](https://www.growpoland.pl/en/blog/crm-streamlining-customer-relationships-for-business-growth)

Have you come across the term CRM and want to know exactly what it means? Are you curious about what it can do for you? Are you wondering if this solution is right for you? In this article, I've...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/crm-streamlining-customer-relationships-for-business-growth) 

Najnowszy post

<https://www.growpoland.pl/en/blog/why-your-website-needs-hubspot-cms>

HubSpot HubSpot CMS

Max Vorozhtsov

Czas lektury: 7 min

## [Why Your Website Needs HubSpot CMS?](https://www.growpoland.pl/en/blog/why-your-website-needs-hubspot-cms)

I already touched the point [why HubSpot CMS is good for marketers](https://www.growpoland.pl/en/blog/unveiling-the-top-hubspot-cms-features-for-marketers), but now let's take a look from different angle. CMS plays a pivotal role in creating and maintaining websites, that have to be ...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/why-your-website-needs-hubspot-cms) 

Najnowszy post

<https://www.growpoland.pl/en/blog/customized-crm-powered-by-ai-how-hubspot-is-evolving>

HubSpot AI

Jarosław Czyżewski

Czas lektury: 8 min

## [A Customized CRM Powered by AI. How HubSpot Is Evolving](https://www.growpoland.pl/en/blog/customized-crm-powered-by-ai-how-hubspot-is-evolving)

HubSpot was created as a comprehensive and user-friendly CRM. Its idea was to facilitate building relationships with customers through intuitive handling and gathering all data in one...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/customized-crm-powered-by-ai-how-hubspot-is-evolving) 

Najnowszy post

<https://www.growpoland.pl/en/blog/more-effcient-prospecting-with-saleshub>

HubSpot Sales

Jarosław Czyżewski

Czas lektury: 6 min

## [More Efficient Prospecting with SalesHub. HubSpot's New Features](https://www.growpoland.pl/en/blog/more-effcient-prospecting-with-saleshub)

Prospecting, which involves finding and identifying potential customers, plays a crucial role in the work of every salesperson. Market analysis, customer behavior analysis, as well as active...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/more-effcient-prospecting-with-saleshub) 

Najnowszy post

<https://www.growpoland.pl/en/blog/what-is-revops-and-how-can-it-help-your-company>

Content Marketing Strategy

Jarosław Czyżewski

Czas lektury: 7 min

## [What is RevOps and How Can It Help Your Company?](https://www.growpoland.pl/en/blog/what-is-revops-and-how-can-it-help-your-company)

**Methods of managing a company must constantly evolve to adapt to changing conditions. Technological advancements, shifts in customer habits and expectations, new sales models, and increased...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/what-is-revops-and-how-can-it-help-your-company) 

Najnowszy post

<https://www.growpoland.pl/en/blog/unveiling-the-top-hubspot-cms-features-for-marketers>

HubSpot HubSpot CMS

Max Vorozhtsov

Czas lektury: 8 min

## [Unveiling the Top 11 HubSpot CMS Features for Marketers](https://www.growpoland.pl/en/blog/unveiling-the-top-hubspot-cms-features-for-marketers)

I have always told that HubSpot CMS was built for marketers or, at least, "with marketers in mind", because marketers have to deliver compelling experiences and drive results. In this blog post,...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/unveiling-the-top-hubspot-cms-features-for-marketers) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-to-use-automated-sequences-in-sales>

Jarosław Czyżewski

Czas lektury: 5 min

## [How to Use Automated Sequences in Sales?](https://www.growpoland.pl/en/blog/how-to-use-automated-sequences-in-sales)

**If you're in sales, looking for clients through social media, sending cold emails, or conducting online prospecting activities, you've probably noticed that most potential leads don't respond to...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-to-use-automated-sequences-in-sales) 

Najnowszy post

<https://www.growpoland.pl/en/blog/changes-in-the-linkedin-algorithm-5-things-you-should-know>

B2B Marketing Social selling

Helena Markowska-Fulara

Czas lektury: 5 min

## [Changes in the LinkedIn Algorithm: 5 Things You Should Know](https://www.growpoland.pl/en/blog/changes-in-the-linkedin-algorithm-5-things-you-should-know)

**If you're building a company or personal brand on LinkedIn, you've probably heard about its algorithm, which can determine the success of your posts. Not only do we know little about it, but there...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/changes-in-the-linkedin-algorithm-5-things-you-should-know) 

Najnowszy post

<https://www.growpoland.pl/en/blog/multilanguage-website-in-hubspot-cms>

HubSpot HubSpot CMS

Max Vorozhtsov

Czas lektury: 10 min

## [Multi-language Website in HubSpot CMS](https://www.growpoland.pl/en/blog/multilanguage-website-in-hubspot-cms)

When your business is expanding into a broader market, you may need to provide additional language versions for your website content. The good news is that HubSpot offers one of the best...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/multilanguage-website-in-hubspot-cms) 

Najnowszy post

<https://www.growpoland.pl/en/blog/ideal-customer-profile-icp>

B2B Marketing Digital Selling Strategy

Jarosław Czyżewski

Czas lektury: 6 min

## [Ideal Customer Profile (ICP) - What, Why, How?](https://www.growpoland.pl/en/blog/ideal-customer-profile-icp)

**It's no secret that effective marketing requires a good understanding of customers. The Ideal Customer Profile is a tool particularly useful in B2B marketing. A well-developed ICP can significantly...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/ideal-customer-profile-icp) 

Najnowszy post

<https://www.growpoland.pl/en/blog/full-success-sales-and-customer-service-integration-in-service-hub>

HubSpot

Jarosław Czyżewski

Czas lektury: 7 min

## [Full Success. Sales and Customer Service Integration in Service Hub](https://www.growpoland.pl/en/blog/full-success-sales-and-customer-service-integration-in-service-hub)

**The client interacts with multiple individuals within a company. During their interactions, the quality of service matters more than how responsibility for individual tasks is divided within the...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/full-success-sales-and-customer-service-integration-in-service-hub) 

Najnowszy post

<https://www.growpoland.pl/en/blog/hubspot-cms-for-lead-generation>

HubSpot

Max Vorozhtsov

Czas lektury: 6 min

## [HubSpot CMS for Lead Generation](https://www.growpoland.pl/en/blog/hubspot-cms-for-lead-generation)

Good utilization of the tools at hand allows for more efficient achievement of business goals. HubSpot CMS is not just a platform for building and managing websites, but also a set of features that...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/hubspot-cms-for-lead-generation) 

Najnowszy post

<https://www.growpoland.pl/en/blog/harness-the-power-of-ai-new-tools-in-hubspot>

HubSpot AI

Jarosław Czyżewski

Czas lektury: 7 min

## [Harness the power of AI. New tools in HubSpot](https://www.growpoland.pl/en/blog/harness-the-power-of-ai-new-tools-in-hubspot)

**Artificial intelligence is currently a key technology for Marketing Automation and content creation support. The popular ChatGPT is not the only thing AI has to offer. Its power is utilized by...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/harness-the-power-of-ai-new-tools-in-hubspot) 

Najnowszy post

<https://www.growpoland.pl/en/blog/hubspot-the-salespersons-perspective>

HubSpot

Jarosław Czyżewski

Czas lektury: 8 min

## [HubSpot. The Salesperson's Perspective](https://www.growpoland.pl/en/blog/hubspot-the-salespersons-perspective)

**Which CRM works best in practice? Which one is the most functional in the day-to-day work of a salesperson? What features and functions should it have? I invite you to read this text where I will...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/hubspot-the-salespersons-perspective) 

Najnowszy post

<https://www.growpoland.pl/en/blog/migrating-to-hubspot-cms-5-tips-for-a-smooth-transition>

HubSpot

Max Vorozhtsov

Czas lektury: 5 min

## [Migrating to HubSpot CMS: 5 Tips for a Smooth Transition](https://www.growpoland.pl/en/blog/migrating-to-hubspot-cms-5-tips-for-a-smooth-transition)

Previously we already covered the topics like "[why should you choose HubSpot CMS](https://www.growpoland.pl/en/blog/10-reasons-why-you-have-to-choose-hubspot-cms-hub)" or "[how to build the website on HubSpot CMS](https://www.growpoland.pl/en/blog/build-your-website-with-hubspot-cms)". But what if you want to migrate already existing website to the...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/migrating-to-hubspot-cms-5-tips-for-a-smooth-transition) 

Najnowszy post

<https://www.growpoland.pl/en/blog/content-personalization-in-hubspot>

HubSpot HubSpot CMS

Adam Malachowski

Czas lektury: 6 min

## [Content personalization in HubSpot](https://www.growpoland.pl/en/blog/content-personalization-in-hubspot)

**Content personalization has become a key marketing strategy for engaging customers.** By tailoring content to individual preferences and needs, companies can significantly increase audience...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/content-personalization-in-hubspot) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-to-smartly-use-the-linkedin-algorithm-in-b2b-marketing>

B2B Marketing Social selling

Helena Markowska-Fulara

Czas lektury: 12 min

## [How to smartly use the LinkedIn algorithm in B2B marketing?](https://www.growpoland.pl/en/blog/how-to-smartly-use-the-linkedin-algorithm-in-b2b-marketing)

Social media is an invaluable platform for connecting and building relationships with potential B2B clients. However, not every contact in our network will see everything we publish on LinkedIn in...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-to-smartly-use-the-linkedin-algorithm-in-b2b-marketing) 

Najnowszy post

<https://www.growpoland.pl/en/blog/hubspot-cms-pricing-explained>

HubSpot

Max Vorozhtsov

Czas lektury: 10 min

## [Is HubSpot really expensive? HubSpot CMS pricing explained](https://www.growpoland.pl/en/blog/hubspot-cms-pricing-explained)

I have already touched on the theme of [why HubSpot is not as expensive as free WordPress](https://www.growpoland.pl/en/blog/hubspot-vs-wordpress-or-why-you-should-switch-to-hubspot-in-2024). But now let's get deeper into the details: How much [HubSpot](https://www.growinternational.eu/hubspot?hsLang=en) exactly costs? I will try to explain it on the [...](https://www.growinternational.eu/hubspot/hubspot-cms-hub?hsLang=en)

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/hubspot-cms-pricing-explained) 

Najnowszy post

<https://www.growpoland.pl/en/blog/chatgpt-from-the-perspective-of-a-copywriter>

Content Marketing AI

Helena Markowska-Fulara

Czas lektury: 9 min

## [The Role of AI in Content Creation: Copywriter's Point of View](https://www.growpoland.pl/en/blog/chatgpt-from-the-perspective-of-a-copywriter)

**The use of artificial intelligence in marketing has gained popularity in recent years, but pioneering attempts to use AI can be traced back several decades. Data analysis, automation,...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/chatgpt-from-the-perspective-of-a-copywriter) 

Najnowszy post

<https://www.growpoland.pl/en/blog/is-jquery-really-dead-in-2023>

WebDevelopment

Max Vorozhtsov

Czas lektury: 7 min

## [Is jQuery really dead in 2023?](https://www.growpoland.pl/en/blog/is-jquery-really-dead-in-2023)

I was surprised when fond that [HubSpot](https://www.growinternational.eu/hubspot?hsLang=en) have jQuery library on board, because since I started my career in web development, 13 years ago, I heard phrase "this is the end of jQuery" at least once per...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/is-jquery-really-dead-in-2023) 

Najnowszy post

<https://www.growpoland.pl/en/blog/chatgpt-unleashing-the-future-of-marketing-with-advanced-neural-networks>

AI

Nastassia Kanavalava

Czas lektury: 7 min

## [ChatGPT: Unleashing the Future of Marketing with Neural Networks](https://www.growpoland.pl/en/blog/chatgpt-unleashing-the-future-of-marketing-with-advanced-neural-networks)

ChatGPT, a sophisticated neural network, is revolutionizing the field of marketing by transforming the way marketers work. It possesses the remarkable ability to generate high-quality texts,...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/chatgpt-unleashing-the-future-of-marketing-with-advanced-neural-networks) 

Najnowszy post

<https://www.growpoland.pl/en/blog/build-your-website-with-hubspot-cms>

HubSpot HubSpot CMS

Adam Malachowski

Czas lektury: 6 min

## [Build your website with HubSpot CMS](https://www.growpoland.pl/en/blog/build-your-website-with-hubspot-cms)

Creating a website is a crucial step for any company or individual looking to establish an online presence. With [HubSpot CMS](https://www.growinternational.eu/hubspot/hubspot-cms-hub?hsLang=en) tools, building and customizing a website has become easier than ever...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/build-your-website-with-hubspot-cms) 

Najnowszy post

<https://www.growpoland.pl/en/blog/integrating-hubspot-cms-with-hubspot-marketing-hub-and-sales-hub>

HubSpot

Max Vorozhtsov

Czas lektury: 6 min

## [Integrating HubSpot CMS with HubSpot Marketing Hub and Sales Hub](https://www.growpoland.pl/en/blog/integrating-hubspot-cms-with-hubspot-marketing-hub-and-sales-hub)

In [previous blog post](https://www.growpoland.pl/en/blog/10-reasons-why-you-have-to-choose-hubspot-cms-hub) I named the possibility of CMS Hub integration with sales and marketing tools as one of the advantages of [HubSpot CMS](https://www.growinternational.eu/hubspot/hubspot-cms-hub?hsLang=en). Today I want to dig a little bit deeper in this theme.  

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/integrating-hubspot-cms-with-hubspot-marketing-hub-and-sales-hub) 

Najnowszy post

<https://www.growpoland.pl/en/blog/10-reasons-why-you-have-to-choose-hubspot-cms-hub>

HubSpot

Max Vorozhtsov

Czas lektury: 6 min

## [10 Reasons Why You Have to Choose HubSpot CMS](https://www.growpoland.pl/en/blog/10-reasons-why-you-have-to-choose-hubspot-cms-hub)

If you're considering a new CMS for your website, HubSpot's CMS is a great option to consider. I will give at least 10 reasons why you should think about using [HubSpot CMS](https://www.growinternational.eu/hubspot/hubspot-cms-hub?hsLang=en) instead of any other CMS.

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/10-reasons-why-you-have-to-choose-hubspot-cms-hub) 

Najnowszy post

<https://www.growpoland.pl/en/blog/hubspot-cms-and-accessibility>

HubSpot

Max Vorozhtsov

Czas lektury: 4 min

## [HubSpot CMS and Accessibility: 5 Tips for Making Your Site Accessible](https://www.growpoland.pl/en/blog/hubspot-cms-and-accessibility)

Creating a website that is accessible to all users is not only a legal requirement, but it is also an ethical obligation. It is essential to ensure that your website is accessible to everyone,...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/hubspot-cms-and-accessibility) 

Najnowszy post

<https://www.growpoland.pl/en/blog/website-security-in-hubspot-cms>

HubSpot Security HubSpot CMS

Adam Malachowski

Czas lektury: 5 min

## [Website security in HubSpot CMS](https://www.growpoland.pl/en/blog/website-security-in-hubspot-cms)

With the growing importance of online security and privacy, HubSpot CMS enables better data protection, security for users, marketers and the companies. Later in this article, we will list the key...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/website-security-in-hubspot-cms) 

Najnowszy post

<https://www.growpoland.pl/en/blog/the-hidden-environmental-impact-of-our-digital-lives>

WebDevelopment

Nastassia Kanavalava

Czas lektury: 5 min

## [The Hidden Environmental Impact of Our Digital Lives: Carbon Footprint](https://www.growpoland.pl/en/blog/the-hidden-environmental-impact-of-our-digital-lives)

While we take steps to reduce our ecological footprint in many areas, we often overlook the impact of our digital activities on the environment. We recycle, conserve water, and use public...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/the-hidden-environmental-impact-of-our-digital-lives) 

Najnowszy post

<https://www.growpoland.pl/en/blog/the-top-hubspot-features-youre-not-using>

HubSpot

Max Vorozhtsov

Czas lektury: 5 min

## [The Top HubSpot Features You're Not Using (But Should Be)](https://www.growpoland.pl/en/blog/the-top-hubspot-features-youre-not-using)

As a HubSpot user, you're probably familiar with the basics: creating websites, landings, email campaigns, managing contacts, and tracking website analytics. But did you know that there are many...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/the-top-hubspot-features-youre-not-using) 

Najnowszy post

<https://www.growpoland.pl/en/blog/hubspot-vs-wordpress-or-why-you-should-switch-to-hubspot-in-2024>

HubSpot WebDevelopment HubSpot CMS

Max Vorozhtsov

Czas lektury: 7 min

## [HubSpot vs WordPress or why you should switch to HubSpot in 2024](https://www.growpoland.pl/en/blog/hubspot-vs-wordpress-or-why-you-should-switch-to-hubspot-in-2024)

In the last couple of years, digitalization has reached unprecedented scale and low-code and no-code solutions have received unprecedented impetus in their development. If we are talking about an...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/hubspot-vs-wordpress-or-why-you-should-switch-to-hubspot-in-2024) 

Najnowszy post

<https://www.growpoland.pl/en/blog/grow-poland-a-platinum-partner-of-hubspot>

HubSpot

Adam Malachowski

Czas lektury: 2 min

## [GROW Poland becomes a Platinum Partner of HubSpot!](https://www.growpoland.pl/en/blog/grow-poland-a-platinum-partner-of-hubspot)

We have been a [HubSpot Partner](https://www.hubspot.com/) for several years now, with which we are increasingly strengthening our cooperation. Currently, as a Platinum Partner with many implementations that have allowed us to...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/grow-poland-a-platinum-partner-of-hubspot) 

Najnowszy post

<https://www.growpoland.pl/en/blog/grow-poland-hubspot-gold-partner>

HubSpot

Adam Malachowski

Czas lektury: 4 min

## [Grow Poland - HubSpot Gold Partner](https://www.growpoland.pl/en/blog/grow-poland-hubspot-gold-partner)

**Using HubSpot's tools and proven strategies, Grow Poland helps companies implement effective marketing and sales campaigns and, through them, generate more leads and increase marketing ROI....**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/grow-poland-hubspot-gold-partner) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-to-sell-remotely-tools-to-support-salespeople>

Marketing Automation Social selling

Łukasz Kosuniak

Czas lektury: 20 min

## [How to sell remotely - tools to support salespeople](https://www.growpoland.pl/en/blog/how-to-sell-remotely-tools-to-support-salespeople)

Many changes await us. Some we can already see, others we will discover gradually.

Certainly the way we communicate with our customers will change. I think that even after the limitations of...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-to-sell-remotely-tools-to-support-salespeople) 

Najnowszy post

<https://www.growpoland.pl/en/blog/content-strategy-muzzle-or-ally-of-the-marketer>

B2B Marketing Content Marketing Inbound Marketing Strategy

Łukasz Kosuniak

Czas lektury: 9 min

## [Content strategy - muzzle or ally of the marketer?](https://www.growpoland.pl/en/blog/content-strategy-muzzle-or-ally-of-the-marketer)

Content strategy or content marketing strategy is associated with boring planning and limiting the creativity of markers. In practice, we find that the lack of a plan creates so much confusion that...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/content-strategy-muzzle-or-ally-of-the-marketer) 

Najnowszy post

<https://www.growpoland.pl/en/blog/would-you-like-to-write-an-effective-seo-blog-you-got-it>

Content Marketing

Adam Malachowski

Czas lektury: 13 min

## [Would you like to write an effective SEO blog? You got it!](https://www.growpoland.pl/en/blog/would-you-like-to-write-an-effective-seo-blog-you-got-it)

**What should you write about? Where should you look for inspiration? How will others find your blog? Will they want to read it? And how do you attract new customers through your blog? If you've ever...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/would-you-like-to-write-an-effective-seo-blog-you-got-it) 

Najnowszy post

<https://www.growpoland.pl/en/blog/oracle-eloqua-changes-to-email-and-landing-page-editors>

Marketing Automation Oracle Eloqua

Adam Malachowski

Czas lektury: 2 min

## [Oracle Eloqua - changes to email and Landing Page editors](https://www.growpoland.pl/en/blog/oracle-eloqua-changes-to-email-and-landing-page-editors)

**I don't know if you know, but in the near future there will be significant changes for Eloqua system users using the "old" email and landing page editors. As early as August 2019, the so-called...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/oracle-eloqua-changes-to-email-and-landing-page-editors) 

Najnowszy post

<https://www.growpoland.pl/en/blog/12-challenges-of-todays-b2b-marketer>

Content Marketing Strategy

Łukasz Kosuniak

Czas lektury: 14 min

## [12 challenges of today's B2B marketer](https://www.growpoland.pl/en/blog/12-challenges-of-todays-b2b-marketer)

**Modern B2B marketing is a fascinating but difficult world. Until recently, left to our own devices, we lived a quiet life organizing events and producing flyers. What more ambitious among us was a...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/12-challenges-of-todays-b2b-marketer) 

Najnowszy post

<https://www.growpoland.pl/en/blog/oracle-eloqua-an-advanced-marketing-automation-platform>

Marketing Automation Oracle Eloqua

Adam Malachowski

Czas lektury: 16 min

## [Oracle Eloqua, an advanced marketing automation platform](https://www.growpoland.pl/en/blog/oracle-eloqua-an-advanced-marketing-automation-platform)

Eloqua - co to takiego i dlaczego to najlepsze na rynku rozwiązanie Marketing Automation?

 Eloqua is nothing less than the most advanced marketing automation system on the market. We can find this...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/oracle-eloqua-an-advanced-marketing-automation-platform) 

Najnowszy post

<https://www.growpoland.pl/en/blog/four-tips-for-a-better-seller-experience>

Marketing Automation Inbound Marketing

Adam Malachowski

Czas lektury: 6 min

## [Four tips for a better seller experience](https://www.growpoland.pl/en/blog/four-tips-for-a-better-seller-experience)

**A Gartner research report reveals that 20% of all B2B transactions are terminated due to overly complicated rules and procedures. B2B companies have made significant efforts to offer better customer...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/four-tips-for-a-better-seller-experience) 

Najnowszy post

<https://www.growpoland.pl/en/blog/get-control-of-your-data>

Marketing Automation Strategy

Łukasz Kosuniak

Czas lektury: 15 min

## [Get Control of Your Data: The Ones You Have And Plan To Get](https://www.growpoland.pl/en/blog/get-control-of-your-data)

**If you intend to implement a Marketing Automation system, you need to know what data to collect and what to do with it. Paradoxically, having too much data is of no benefit, because it's difficult to...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/get-control-of-your-data) 

Najnowszy post

<https://www.growpoland.pl/en/blog/content-matrix-how-to-design>

Marketing Automation Strategy

Łukasz Kosuniak

Czas lektury: 13 min

## [Content Matrix - how to design?](https://www.growpoland.pl/en/blog/content-matrix-how-to-design)

**A content matrix is a tool with which you design and execute a content strategy. It allows you to determine who you want your content to target, at what stage of the decision-making process you want...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/content-matrix-how-to-design) 

Najnowszy post

<https://www.growpoland.pl/en/blog/marketing-automation-how-to-prepare>

Marketing Automation

Łukasz Kosuniak

Czas lektury: 13 min

## [Marketing automation - how to prepare?](https://www.growpoland.pl/en/blog/marketing-automation-how-to-prepare)

**Marketing automation tools make it possible to analyze the characteristics and behavior of current and potential customers and tailor communication activities to them individually. This way, for...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/marketing-automation-how-to-prepare) 

Najnowszy post

<https://www.growpoland.pl/en/blog/digital-body-language>

Łukasz Kosuniak

Czas lektury: 10 min

## [Digital Body Language](https://www.growpoland.pl/en/blog/digital-body-language)

**Digital body language is a set of user behaviors on the Internet or other digital assets that, thanks to analytics and marketing tools, we can observe and adjust the way we communicate with them and...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/digital-body-language) 

Najnowszy post

<https://www.growpoland.pl/en/blog/create-quality-leads-and-sales-opportunities>

B2B Marketing Lead Generation Strategy

Łukasz Kosuniak

Czas lektury: 12 min

## [Create quality leads and sales opportunities](https://www.growpoland.pl/en/blog/create-quality-leads-and-sales-opportunities)

**Most B2B marketers declare that their most important job is to generate leads. However, we use many definitions of a lead and this can create serious problems in communicating with sales departments...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/create-quality-leads-and-sales-opportunities) 

Najnowszy post

<https://www.growpoland.pl/en/blog/marketing-automation-5-tips-for-reaching-your-target-audience>

Marketing Automation Strategy

Przemek Seliga

Czas lektury: 4 min

## [Marketing Automation: 5 tips for reaching your target audience](https://www.growpoland.pl/en/blog/marketing-automation-5-tips-for-reaching-your-target-audience)

**For companies using content marketing, marketing automation is an integral part of a successful marketing strategy. In order to win over potential customers and to keep current customers happy, using...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/marketing-automation-5-tips-for-reaching-your-target-audience) 

Najnowszy post

<https://www.growpoland.pl/en/blog/three-major-b2b-marketing-trends>

Inbound Marketing

Przemek Seliga

Czas lektury: 4 min

## [B2B marketing - three major trends](https://www.growpoland.pl/en/blog/three-major-b2b-marketing-trends)

**Christmas trees are slowly ceasing to light up our homes and streets. So it's time to shed some light on the marketing trends of 2017. Which sectors should you, as a company, focus your attention on?...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/three-major-b2b-marketing-trends) 

Najnowszy post

<https://www.growpoland.pl/en/blog/embrace-user-generated-content>

Inbound Marketing

Przemek Seliga

Czas lektury: 3 min

## [User Generated Content - increase brand recognition with UGC](https://www.growpoland.pl/en/blog/embrace-user-generated-content)

**If your job has anything to do with communications, you probably face the challenge of increasing awareness of your brand in the information-overwhelmed minds of your audience. Marketers today are...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/embrace-user-generated-content) 

Najnowszy post

<https://www.growpoland.pl/en/blog/eloqua-in-practice>

Marketing Automation Oracle Eloqua

Adam Malachowski

Czas lektury: 3 min

## [Eloqua in practice - tracking scripts and tags](https://www.growpoland.pl/en/blog/eloqua-in-practice)

**Eloqua has useful features that help marketers operate effectively and efficiently. One of them is the ability to track websites through generated scripts that we post on our pages. From then on, we...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/eloqua-in-practice) 

Najnowszy post

<https://www.growpoland.pl/en/blog/how-to-prepare-a-sales-lead-generation-strategy-in-b2b>

B2B Marketing Strategy

Łukasz Kosuniak

Czas lektury: 16 min

## [How to prepare a sales lead generation strategy in B2B?](https://www.growpoland.pl/en/blog/how-to-prepare-a-sales-lead-generation-strategy-in-b2b)

**Generating leads is hardly a new topic in B2B sales and marketing. What is new, however, are the circumstances of companies struggling to acquire and retain customers. How do you prepare a lead...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/how-to-prepare-a-sales-lead-generation-strategy-in-b2b) 

Najnowszy post

<https://www.growpoland.pl/en/blog/social-selling-for-b2b-sellers>

Social selling Strategy

Łukasz Kosuniak

Czas lektury: 17 min

## [Social Selling for B2B sellers](https://www.growpoland.pl/en/blog/social-selling-for-b2b-sellers)

**When I told B2B salespeople a few years ago how to use social selling their work I was mostly met with disbelief. Most salespeople said that social networks were good for promoting trendy consumer...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/social-selling-for-b2b-sellers) 

Najnowszy post

<https://www.growpoland.pl/en/blog/what-is-marketing-automation>

Marketing Automation Oracle Eloqua

Łukasz Kosuniak

Czas lektury: 10 min

## [What is Marketing Automation?](https://www.growpoland.pl/en/blog/what-is-marketing-automation)

### **Marketing Automation, like any new trend, has lived to see hundreds of articles and dozens of definitions. Unfortunately, not all of them correct.**

**If you read this material to the end, you will learn...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/what-is-marketing-automation) 

Najnowszy post

<https://www.growpoland.pl/en/blog/3-years-with-marketing-automation>

Content Marketing Marketing Automation

Łukasz Kosuniak

Czas lektury: 9 min

## [3 years with Marketing Automation: Lessons Learned](https://www.growpoland.pl/en/blog/3-years-with-marketing-automation)

When we decided at Samsung that we were implementing [marketing automation](https://www.growinternational.eu/pl/baza_wiedzy_marketing_automation?hsLang=en) it was difficult to look for a similar implementation in Poland. Corporations were just crawling in this area, and almost all...

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/3-years-with-marketing-automation) 

Najnowszy post

<https://www.growpoland.pl/en/blog/9-reasons-why-automation-is-essential-in-marketing>

Marketing Automation Strategy

Adam Malachowski

Czas lektury: 6 min

## [9 reasons why automation is essential in marketing](https://www.growpoland.pl/en/blog/9-reasons-why-automation-is-essential-in-marketing)

**With digital marketing, the consumer is under constant scrutiny. As marketers, we juggle social media tools and channels such as Meltwater, MailChimp, Google Analytics, Google Trends and Google...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/9-reasons-why-automation-is-essential-in-marketing) 

Najnowszy post

<https://www.growpoland.pl/en/blog/social-selling-in-b2b-marketing>

Marketing Automation Social selling

Łukasz Kosuniak

Czas lektury: 15 min

## [Social Selling in B2B marketing](https://www.growpoland.pl/en/blog/social-selling-in-b2b-marketing)

**Most of the clients I talk to consider social selling as a pure sales activity. They count on this to reduce the hated cold calling. Unfortunately, they complain about insufficient support from...**

[CZYTAJ DALEJ 🡵](https://www.growpoland.pl/en/blog/social-selling-in-b2b-marketing) 

Najnowszy post

### Subscribe for our newsletter

Leave your email address and receive **the latest news from the marketing world**

### [Przewodnik dla początkujących po digital marketingu dla małych firm Poznaj różnorodne strategie marketingu cyfrowego i dowiedz się, jak zacząć stosować je w swoim biznesie. POBIERZ PRZEWODNIK](https://www.growinternational.eu/pl/baza_wiedzy_ebooki?hsLang=en)

## Want to implement HubSpot or have any other questions?

[![Icon\_calendar](https://www.growpoland.pl/hubfs/Icon_calendar.svg) Schedule a meeting with CEO](https://meetings.hubspot.com/adam-malachowski) [![CONTACT\_phone icon](https://www.growpoland.pl/hubfs/CONTACT_phone%20icon.svg) +48 668 258 500](tel:48%20668%20258%20500) [![Group 1082](https://www.growpoland.pl/hubfs/Group%201082.svg) info@growinternational.eu](mailto:info@growinternational.eu)

![Adam Małachowski (CEO Grow)](https://www.growpoland.pl/hubfs/adam-malachowski.png)

![FORM SHADOW-1](https://www.growpoland.pl/hubfs/FORM%20SHADOW-1.png)

![grow-logo-white-transparent](https://www.growpoland.pl/hubfs/grow-logo-white-transparent.png)

Grow Poland Sp. z o.o.

Konstruktorska 11 (Adgar BIT), 5th floor

02-673 Warsaw, Poland

+48 668 258 500

[![LINKEDIN ICON](https://www.growpoland.pl/hubfs/LINKEDIN%20ICON.svg)](https://pl.linkedin.com/company/grow-poland) [![FB ICON](https://www.growpoland.pl/hubfs/FB%20ICON.svg)](https://pl-pl.facebook.com/growpoland/) [![TT ICON-1](https://www.growpoland.pl/hubfs/TT%20ICON-1.svg)](https://twitter.com/growpoland)

[Privacy Policy](https://www.growpoland.pl/en/privacy-policy?hsLang=en)

All rights reserved. Grow Poland 2026

```json
{
  "@context" : "https://schema.org",
  "@id" : "",
  "@type" : "ProfessionalService",
  "address" : {
    "@type" : "PostalAddress",
    "addressCountry" : "PL",
    "addressLocality" : "Warszawa",
    "postalCode" : "02-673",
    "streetAddress" : "Konstruktorska 11"
  },
  "logo" : "https://www.growpoland.pl/hubfs/grow-smarketing-nb.png",
  "name" : "Grow Poland",
  "openingHoursSpecification" : {
    "@type" : "OpeningHoursSpecification",
    "closes" : "18:00",
    "dayOfWeek" : [ "Monday", "Tuesday", "Wednesday", "Thursday", "Friday" ],
    "opens" : "09:00"
  },
  "sameAs" : [ "https://www.facebook.com/growpoland/", "https://x.com/GrowPoland", "https://www.linkedin.com/company/grow-poland/" ],
  "telephone" : "+48 668 258 500",
  "url" : "https://www.growpoland.pl/"
}
```